KSA -
Arab News, Thu, Jun 20, 2024 | Dhu al-Hijjah 14, 1445
Half of Saudi Arabia’s World Defense Show 2026 floorspace already snapped up by exhibitors
RIYADH: International
exhibitors have already secured half of the space at the World Defense Show
set to be held in Riyadh in 2026, demonstrating strong early interest in the
biennial event.
The defense and security exhibition, scheduled for Feb 8-12 and covering an
area of 800,000 sq. m., follows the successful conclusion of its second
edition in February.
The event attracted a record number of 773 exhibitors, all aiming to
capitalize on the Kingdom’s status as one of the largest defense spenders
worldwide.
In the state budget announced in December 2023, Saudi Arabia allocated SR269
billion ($71.70 billion) for the military sector this year, reflecting an
8.5 percent increase from the 2023 estimates.
Andrew Pearcey, CEO of the World Defense Show, said: “The demand has been
phenomenal. Just four months after the second edition of the show closed, to
global industry approbation, we have already sold 50 percent of the
floorspace for the third edition.”
He added: “Many of the industry’s leading multi-domain businesses booked
their stands for 2026 during the 2024 event. I am in no doubt that World
Defense Show 2026, will be an essential event for global companies across
the defense supply chain.”
The CEO highlighted that the third edition of the event further solidifies
the entity’s position as the emerging global hub for the defense industry.
The early bookings for the event are in line with the show’s vision to serve
as a platform where the global defense industry can convene, connect, and
gain valuable insights into the latest innovation-driven defense and
security solutions.
The event also aims to foster integration across air, land, sea, space, and
security domains to accelerate advancements in defense technologies.
“We have grown each year, in the size of our event, in the number of
exhibitors and visitors, but also in the depth and breadth of expertise and
influence of those taking part in our panels, presentations and
discussions,” Pearcey said.
“Our impact is effected in two ways, as a gateway to partnership and
collaboration with the Saudi Arabian defense industry, but more importantly
as a truly global networking and policymaking event, welcoming senior
delegations from around the world to meet representatives of the
international defense industry in a confidential and impartial setting,” he
underlined.
The World Defense Show team are attending Eurosatory 2024, held from June 17
to June 21 at the Paris Nord Villepinte Exhibition Centre. This event will
allow potential exhibitors to learn more about the 2026 initiative and book
their space while it is still available.
The World Defense Show 2026 will see the return of many of the event’s
networking features, including the “Meet the KSA Government” program, which
shares the latest developments on the Kingdom’s business guidelines,
investment requirements as well as partnership processes.
Held at the heart of the global supply chain, the show will bring together
the most prominent players and start-up visionaries from the defense domain
to collectively craft the sector’s future.